This lot is closed. Bidding ended on 7/8/2004.
Super collection of vintage Coca-Cola memorabilia: first is a 3' (diameter) 1950s red "button" (disc) sign, porcelain finish, white stenciled letters, painted 3-D bottle, one scratch on the "C" in "Cola," otherwise the lettering and bottle are NR-MT to MINT. The sign shows very light wear for its age, a few abrasions on upper right, paint fading slightly around the edges due to sun and age, with minor chipping around the bolt holes. There is a 59-inch tall 1950s Coca-Cola case rack, A-frame type, red metal with double-sided display top that reads, "Drink Coca-Cola" with "6 Bottles Not Iced" on the left and "Carton 25 cents Plus Deposit" on the right. Also included is a 1960s Coca-Cola travel bag made by Riviera Manufacturing Co. in Canada, 17" base, white leather exterior with red letters "Drink Coca-Cola" on both sides, in EX-MT condition with light wear, light staining on inside canvas.